Help Your Clients Thrive with Framework 365™

May 27 2025

We know that buying a home is only the beginning of the journey. That’s why we’re excited to share something new and built with your clients in mind. 

Framework 365™ is a comprehensive, self-paced learning path designed to support homebuyers through every stage of their journey: from dreaming and planning, to move-in day, to the first year of ownership, and beyond. 

For just $99, learners get access to our trusted Framework® Homebuyer Education course and three new expert-developed post-purchase courses: 

  • Manage Your Mortgage Like a Pro 
  • Home Maintenance 101 
  • Home Energy Basics 

This guided learning experience means homebuyers are equipped with the tools and resources to continue making smart decisions to protect their home investment from day 1. It’s the kind of experience we’ve always wanted to give homeowners: clear, confidence-building, and there when they need it. 

  • “Homebuyers have always told us they wished they had access to our education and tools earlier in their journey. So, we built Framework 365™ to meet that need with a more connected learning path that begins before purchase and continues through the first year of ownership. Now, homeowners can move forward knowing they have ongoing access to the content, resources, and support they trust to stay successful.” 
    Omar Esposito, President & CEO, Framework

    Omar Esposito, CEO and President of Framework Homeownership

Why it matters for your clients 

Homeownership is a big milestone and for many, it’s also a steep learning curve. 

The numbers from our recent Homeownership Confidence Report tell the story: 

  • 69% of homeowners we surveyed said unexpected repair costs cause them the most stress. 
  • 25% said they don’t feel they have the support they need to effectively manage their home. 
  • 23% admitted they’ve felt stuck because they didn’t know how to handle a home issue. 
  • The topics they wish they knew more about are home maintenance and repairs. 

 

Framework 365™ goes beyond one-and-done education, it’s designed to ease those concerns with real-world guidance and tools —so homeowners feel ready instead of overwhelmed. 

 

Self-paced, real-world lessons
Tips to prevent costly surprises
Tools for organizing, budgeting, and staying on top of it all
Year-round support, right when questions come up 

 

And the impact starts early: 69% of learners who took Framework’s Homebuyer Education course reported paying closer attention to their finances afterward. That’s a powerful shift before the keys are even in hand. 

Why it matters for you 

You provide essential guidance during the homebuying process. Framework 365™ helps extend that support into the first year of homeownership without adding strain to your team. 

  • Offer deeper, longer-term support 
  • Strengthen client relationships 
  • Add optional check-ins 
  • Track engagement with client-level reporting 
  • “As we evolve our platform to better support partners and their clients, we knew we needed a more connected approach to pre- and post-purchase education. Framework 365™ delivers that with a single learning path giving homeowners continuous access to trusted guidance, and partners new opportunities for long-term engagement and reporting.” 
    Ezgi Kiriscioglu, Director of Marketing, Framework

    Ezgi Kiriscioglu

It’s an easy, flexible way to boost outcomes for the people and communities you serve. 

When your clients succeed, your mission advances. Framework 365™ helps ensure that support doesn’t stop at the closing table. 

Let’s partner to make homeownership more sustainable. 

We built Framework 365™ to make learning about homeownership feel less overwhelming and more empowering. With your partnership, we can make sure more buyers get the support they deserve. 

 🔗 Request a demo
Let’s explore how Framework 365™ can work for your team and the communities you serve. 

If you’d like help rolling this out to your network, we’ve got materials and messaging ready to go. Just ask! 

Together, we can help more homebuyers not just get the keys, and keep them.